Blogging has played a vital role throughout my University career. Not only has it satisfied my craving to constantly write but it has also allowed me to network with students and professionals in the PR industry. Despite the (alleged) comprehensive attention I provide this blog I have a few projects running which also demand a fair amount of attention. The following are on my “to do” list for the... 

On the 3rd February I wrote a blog post calling for the CIPR to take a stronger role in CIPR approved courses. Essentially the post explores, through personal experience, the level of support the CIPR provides their student members and how they could improve. This blog post features the CIPR’s response. A couple of hours after I posted the original I received a reply from the CIPR Director of Policy... 

Yesterday I introduced Pinterest, experimented and now going to explain why public relations professionals should include Pinterest in their social networking mix. Facebook Ads Pinterest may prove to be one of the few social networking websites where individuals primarily build relationships with each other through brands. This not only deserves remark in terms of referral traffic for businesses but... 

A new social networking site has appeared, Pinterest. What is the purpose of this network? How does it fit into the social networking landscape? I’ve registered to find out. Essentially Pinterest is a bookmarking website for images. Users are able to create virtual boards and then pin images to them. Each board is named (perhaps humour, books worth reading, best dresses, etc) and users are able... 

UPDATE (16/02/2012): THE CIPR’S RESPONSE TO THIS POST HAS NOW BEEN POSTED HERE. The Chartered Institute of Public Relations (CIPR) must do more to support their student members. Graduate unemployment has hit its highest level since 1995 and prospective PR graduates from CIPR approved courses are not being adequately supported. The formula is simple. As students we are concerned with Return On...