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Achieve ROI with Adobe Social
Adobe recently released its digital marketing tool Adobe Social. It is a product that has been refined over the last 12 months through a series of substantial investments in social media including some…
Settling in, Shaping up.
It was only once I had started work that I realised my grade from University; a first class honours. In utter disbelief I rapidly found myself reaching for the phone…
Defining Loyalties: Now a member of Pirate Party UK
When it comes to political allegiances I’ve never been swift to the forefront. To me character matters more than the policy as character will inevitable supersede any written policy. A…
Research into Latent Semantic Analytics
Over the last year the internet has evolved, a transition which we now all abide by although may not have acknowledged. Content is no longer king, context is. The sheer…
Google+ Local Launches
A stark contrast exists between a ‘social network’ and a ‘community’. Whilst I may exist on Twitter, it would be impossible for anyone to say that this is a community….
Now an Assistant Account Executive at Red
I am pleased to announce that I have accepted a position at Red as an Assistant Account Executive in the technology team! I believe this role will compliment my existing…
An insightful, intellectual and interesting chat with Neville Hobson
Neville Hobson first began blogging in 2002, a hobby which grew to incorporate how a business should communicate using digital communication channels. Today he has over 25 years’ experience…
Wallit is a new Social Network which allows Virtual Wall Collaboration
A new social networking app, Wallit, shot up in popularity yesterday after it was featured in the Apple’s Stores “New and Noteworthy” section. The application allows users to create virtual…
The Rise of Voucher Codes
The UK economy is in the midst of a recession, taxes are sky high and consumers are increasingly relying on voucher codes for their shopping. New research by Savoo shows…
Fancy some Raspberry Pi?
Education secretary, Michael Gove, publically announced in January that the current ICT curriculum in schools is “demotivating and dull”. He was right. Throughout my secondary school years teachers had a…
A Question over Microsoft’s Perceived Twitter Strategy
Whilst I worked at Microsoft UK I often stared in disbelief how interns were allowed to take full control over official Microsoft Twitter account presences. Most interns had no prior…
Bell Pottinger Group were not to Blame
On the 5th December 2011 a video emerged from the Bureau of Investigative Journalism showing Bell Pottinger Group offering reputation management to the despotic regime of Uzbekistan. Countless human rights…
