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	<title>Musings of a PR Student</title>
	<link>http://www.mikewhite.co.uk</link>
	<description></description>
	<lastBuildDate>Sun, 21 Feb 2010 12:06:42 +0000</lastBuildDate>
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		<title>Purely a Social Media Campaign</title>
		<description>There is no doubt in my mind that Nissan’s Cube Minicar is one of the worst looking cars I have ever set eyes upon. Technically the car isn’t even a cube but it was the focus behind an ingenious Canadian PR Campaign. My tutor, David Phillips, has been put on ...</description>
		<link>http://www.mikewhite.co.uk/2010/02/purely-a-social-media-campaign/</link>
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		<title>Cheltenham&#8217;s Social Media Conference</title>
		<description>

Cheltenham’s social media conference, the #AddMe conference, will play host to some of the country’s most prominent social media speakers.

The conference has been set up by me as part of my role as CIPR Student Representative for the University of Gloucestershire. Open to students and businesses alike the #AddMe Conference ...</description>
		<link>http://www.mikewhite.co.uk/2010/02/cheltenhams-social-media-conference/</link>
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		<title>Avoid Joint Tenancy Agreements</title>
		<description>Let us ponder upon a situation which you would not want to find yourself involved. Most of us at the University have witnesses what it is like living in halls. Some of the best and worst times of my life happened in those tall polystyrene buildings. Of course I didn’t ...</description>
		<link>http://www.mikewhite.co.uk/2010/02/avoid-joint-tenancy-agreements/</link>
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		<title>A Casual Observer</title>
		<description>Who is the casual observer? A more pressing question, would you actually recognise him? What form should we assume that the casual observer should take? Perhaps a tall man, sophisticated but baring a style not too different from the ordinary? Could this observer be a woman? Forbid the anger of ...</description>
		<link>http://www.mikewhite.co.uk/2010/02/a-casual-observer/</link>
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		<title>Not Wireless Radio, Series 2, Ep3</title>
		<description>Download Not Wireless Radio, Series 2, Ep3Special guest Jonny Orme joins Michael in what becomes a wacky and unique show. This is still Not Wireless Radio and it is best to expect something different this week!

Every radio show is ‘top and tailed’ to remove music so that it may be ...</description>
		<link>http://www.mikewhite.co.uk/2010/02/not-wireless-radio-series-2-ep3/</link>
			</item>
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		<title>#AddMe Conference: Web 2.0 and Relationships</title>
		<description>I have been naughty and published this article 2 days ahead of the main promotional period. Tickets are set to fly so if you want to come I highly recommend to jump the gun before the University starts promoting. Tickets can be purchased here.  

For the last couple of ...</description>
		<link>http://www.mikewhite.co.uk/2010/02/addme-conference-web-2-0-and-relationships/</link>
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		<title>Sponsor @ianpinnell</title>
		<description>We all know him as my faithful radio companion on Not Wireless Radio, the voice-over artist from the shire, the radio production student from @uniofglos and now he is dipping his toes into the water of charitable work.

On the 28th March @ianpinnell will be abseiling 100ft down the Women’s Centre ...</description>
		<link>http://www.mikewhite.co.uk/2010/01/sponsor-ianpinnell/</link>
			</item>
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		<title>Not Wireless Radio, Series 2, Ep2</title>
		<description>Download Not Wireless Radio, Series 2, Ep2Hear the latest news about the University, what is going on in Gloucestershire, plus an insight into the bigger news stories of the week.



Every radio show is ‘top and tailed’ to remove music so that it may be enjoyed as a podcast.

Not Wireless Radio ...</description>
		<link>http://www.mikewhite.co.uk/2010/01/not-wireless-radio-series-2-ep2/</link>
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		<title>Would you work for a Tobacco Company?</title>
		<description>[poll id="1"]

This question is a cliché for anybody introduced to Public Relations and ethics. On a couple of occasions I have been asked but I have never had a defiant response. Let me explain why...



A couple of weeks ago for my birthday a friend of mine bought me the film, ...</description>
		<link>http://www.mikewhite.co.uk/2010/01/would-you-work-for-a-tobacco-company/</link>
			</item>
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		<title>Not Wireless Radio, Series 2, Ep1</title>
		<description>Download Series 2, Not Wireless Radio, Ep1 22nd Jan 
Welcome to Series 2 of Not Wireless Radio on Tone Radio. An awkward start to the morning as everything in the studio decided to stop working but the show still went on. The latest news from the University is discussed, happenings ...</description>
		<link>http://www.mikewhite.co.uk/2010/01/not-wireless-radio-series-2-ep1/</link>
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