Influence | Michael White

Which tools should we use to evaluate Social Media & Websites?

October 4, 2011 | 5 Comments

List of the different tools available: Self-Service Systems Manual analytical tools usually work on a search, measure, filter and report basis. The best will also allow you to engage with… Read more »

Google+: Become the Business Brand

August 30, 2011 | 0 Comment

It was inevitable that businesses quickly took the social media opportunities generated by Google+ when it was released. Within a couple of days business had attached their name and motto… Read more »

What I have learnt after 6 years of Blogging

August 5, 2011 | 9 Comments

I’m 21 years old yet I have been blogging in various forms over the last 6 years. Before 2005 I had no idea how blogging would have shaped my life…. Read more »

Google Panda Update: Is it Right?

May 11, 2011 | 2 Comments

The warning was sent to me through email, “Make sure the Google Panda doesn’t get you”. In April Google updated an aspect of their search algorithm which dictates (I use… Read more »

Why I Have Tweeted each day since October 2008

March 29, 2011 | 1 Comment

I signed up to Twitter October 2008 at around 9am in the morning. At the time I was running a blog going by the name of “A Superfluous Ramble” which… Read more »

Hangovers as a Sense of Duty: Alcohol & Networking

March 4, 2011 | 4 Comments

I’ve been working for Microsoft as an intern for roughly 9 months. The first 4 months was spent learning about the Multinational Advertising Network and from October 2010 I became… Read more »

My Heroes – Stephen Fry [series]

February 6, 2011 | 0 Comment

Inspiration comes in many forms. As part of my blogging in 2011 I shall be covering one of my heroes each month. This month I look at Stephen Fry. Think… Read more »

Being Shaped By Business

January 9, 2011 | 0 Comment

Influence can be triggered through many different forms, none is more potent than working within the business environment. To work effectively at a job it is necessary for you to… Read more »

Expert in Bullshit (Social Media)

December 17, 2010 | 4 Comments

From time to time I get the opportunity to introduce my online self to the people of Twitter in the real world. No matter where you are in the country… Read more »

How I use my Social Networks

October 28, 2010 | 1 Comment

This post is a shameful copy of Richard Bailey’s post from September. However it interested me due to the different ways people approach different social networks. Facebook I use this… Read more »

Student Hacks and Flacks

October 19, 2010 | 3 Comments

Thanks to Mr @benarmham of Twitter, although I also happen to know this fellow in the real world, I was at Farnham University last weekend. I thought the University of… Read more »

5 Blogs PR Students Need to Follow

October 3, 2010 | 6 Comments

If you are a Public Relations student or perhaps studying another area of business then I highly recommend you follow these 5 blogs: Social Web Thing A blog run by… Read more »