List/Grid Tag Archives: Internet
The Case Against Richard O’Dwyer is Ridiculous
When Richard O’Dwyer was 19 years old he set up TVShack.net. An online directory which linked to hundreds of websites who provided popular films and TV series for online streaming….
Defining Loyalties: Now a member of Pirate Party UK
When it comes to political allegiances I’ve never been swift to the forefront. To me character matters more than the policy as character will inevitable supersede any written policy. A…
Review of Microsoft’s new social network ‘so.cl’
After years of being beaten by the competitors Microsoft have finally decided to join in with the social networking revolution with the release of their network so.cl (so cool… get…
Considering PRSA’s Definition of PR
On the 1st March the Public Relations Society of America (PRSA) announced the result of a vote which resulted in their modern definition of PR. They now state that: “Public…
Discovering the Semantic Web
Over the last few weeks I have found myself on a journey learning about a new concept on the internet; the semantic web. The writer and inventor of the World…
5 Methods for Auditing a Client’s Website
Picture this. You work for a public relations agency who has secured a new client. Your task, which you have no choice but to accept, is to provide a plan…
eBook Piracy will see a decline in Traditional Publishing and a rise in Self-Published Authors
Classic British comedy has often portrayed the working class in a favourably light with shows such as ‘The Good Life’, ‘Porridge’ and ‘Only Fools and Horses’. Physical work, rather than…
![Marshall Sponder – Social Media Analytics [Book Review]](http://www.mikewhite.co.uk/wp-content/themes/channelpro/timthumb.php?src=http://www.mikewhite.co.uk/wp-content/uploads/2011/11/Social-Media-Analytics-Marshall-Sponder1.jpg&h=100&w=100&a=t&zc=1)
Marshall Sponder – Social Media Analytics [Book Review]
Social Media Analytics by Marshall Sponder 316 pages, McGraw-Hill, 2011 Marshall Sponder has proved himself to be one of the world’s most thought provoking social media practitioner and thinker with…
How to Plan an effective Publicity Stunt
This blog post identifies some of the key decisions and research which constructs a publicity stunt. It is not the only approach but it a step-by-step guide which I find…
How the UK Government should handle Data Transparency
July 2008 past UK PM, Gordon Brown, became embroiled in a debate concerning data sharing rules after a civil service department lost data which was claimed to be hidden under…
What Online Adverts can Learn from History
Yes, I do online advertising for Microsoft but everything written here are my own views. Blah, blah, blah. When one speaks of online advertising it is common to get lost…
Google Panda Update: Is it Right?
The warning was sent to me through email, “Make sure the Google Panda doesn’t get you”. In April Google updated an aspect of their search algorithm which dictates (I use…
